Video
Any way you look at it, video marketing is one of the most compelling channels to engage and inform audiences. That’s why Marc enables brands to host a variety of videos and images on a single brochure, providing multiple opportunities to engage and communicate with customers.
- 78% of consumers say video helped them make a purchasing decision.
- 90% of marketers worldwide say video content has the best ROI.
- 94% of consumers want to see more video content from businesses they support.
We all know brands that integrate print into their media mix add credibility and longevity to their campaigns. By using direct mail to target customers, you’re able to deliver a personalized 1:1 campaign experience they’ll never forget. With open rates that outperform every other marketing channel—and with more people at home now more than ever before—there’s never been a better time to launch a direct mail campaign.
- 89% of consumers who responded to direct mail in the past 3 months made a purchase.
- 70% of people are more likely to remember businesses in print than online.
- 73% of consumers prefer brands to contact them via direct mail because they can read it on their own time.
Digital
Digital marketing has quickly become the go-to marketing channel in recent years, and for good reason. It’s an effective way to connect and interact with leads—and convert them into customers. Through IoT technology, Marc integrates the most compelling features of digital advertising, like personalization, interactivity and measurement, into every campaign.
- 2x Interactive content generated 2x more sales conversion than static content.
- 72% of customers only engage with marketing messages that are tailored to their interests.
- 3x Marketers who invest <10% budgets on measurement are 3x more likely to beat sales targets